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Seven Deadly Sins in Blogging

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Many online business are exploiting the huge potential of blogging as a marketing tool.It has become a very much cherished asset of many businesses due to its massive influence on directing targetted traffic as well as offering free advertising.In order to succeed with a business blog,you need to know some don’ts which can be lethal to your business.

1. Employing the wrong host

Making the right choice of a webhost can be tricky and needs a little bit of research as there are many unreliable and poor hosts springing up on the web as a result of the increasing trend of people turning to the internet to promote their businesses.A good choice would be a host which offers an array of relevant features,are up and running 99.9% of the time and have a quality support system.It is always a good idea to check the client reviews before selecting any particular host.

2. Choosing the wrong domain name.

Choosing the wrong domain name can be lethal to your blog success. Exploiting the names of popular websites by using different extensions such as .net or .info etc will not augur well for your site and also bear in mind that most people are used to the .com extension and might be detoured whilst getting to your site.If someone already owns your desired domain name you need to modify it a bit to make it unique keeping the vision intact.There are people who purchase some common domain names and wait for prospective clients who want those names so if you don’t find your desired name you can always hunt around for owners of that particular name and it is possible you might get it at a reasonable price.

3.Poorly written content.

Having a lot of grammatical and typographical errors in your blogs go a long way to dampen your image.A blog helps position you as an authority in your field and it is therefore in your best interest to scan your writing for errors before posting. Posting duplicate content also gives a poor reflection on your expertise and your readers would eventually lose interest if they find out.Be unique

4. Poorly updated blog.

Its quite unfortunate but most bloggers infrequently update their blogs and keep their readers in suspense . The smart marketers make a conscious effort to regularly update their site as they know the significance and the impact on web traffic.You might lose your readers for good if you do not invest time in updating your blog.

5. Improper research

Have you ever wondered why some bloggers succeed and others don’t? Take some time to go through some of those blogs and you realize that the authors invested in research to ensure that the information they provide is accurate.It is proper to make sure that your blog content is right as you might end up losing that credibility you have earned over time.

6.Placing too many ads in your blog.

There is a wide acceptance of bloggers monetizing their blogs .You can have affiliate links from ebay,clickbank or any of the hundreds available but remember,dont go overboard.Be prudent and bear in mind that readers are interested in the content and not in sales pitches.

7. Dead links

Lets look at a scenario where as a blog reader you click on a link and find out it’s dead or you end up on a strange page having nothing to do with the blog?How would you feel? Frustrated? So check and recheck your links.It is important.