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August 23rd, 2009

How To Choose The Right Affiliate Marketing Product To Promote Online

 
 
by Jared Lu

Finding the right product to sell is the key to affiliate marketing success. There are thousands of affiliate marketing products out there, but only a few can make you money. Some products are terrible and don’t work as promised. Another product might be great, but its landing page leaves something to desired so nobody is buying it. To succeed as an affiliate marketing, you need to find a product that’s proven to make money for its affiliates. Why promote something that nobody wants to buy?

To find that right product to promote, we’re going to use the Clickbank affiliate network. While there are many good affiliate networks out there, Clickbank is one of the best for beginners. They have an enormous selection of affiliate marketing products to sell, they always pay out on time, and it is easy to get accepted into the network. Unlike other affiliate networks that make you apply to promote a certain offer, Clickbank lets you promote all offers on their network right away.

The first thing to do when choosing a product to promote, is to think about a niche. The best way to do this is to brainstorm and write down 5-10 areas you think you would enjoy learning about. When creating your site around a product, you will be doing a lot of research and writing about it, so make sure the topics you write down aren’t something that will bore you to death.

Once you have everything written down, go login to your Clickbank account and visit the Marketplace section. Clickbank has its products separated into categories, so pick an appropriate category and do a search for each of your topics. In the results, you will get a list of affiliate products that best match your search term. Below each product description, you will see a number of different metrics.

The most important thing to look at, is the gravity. Gravity basically shows you how many affiliates have made sales with this product recently. If many people are making sales with this product then you should have no problems promoting this product as well. Usually I try and pick a product with a gravity score over 45. The other thing to look at is the dollars per sale. If you are going to use pay per click marketing to promote your product, then pick a payout greater than $25 per sale. By choosing a high enough payout, you can cover any advertising expenses and make a good profit.

Using the two metrics mentioned above, write down a list of products that meet these criteria. Now pick the one that you would be most interested in researching about and selling. You already recognize that other affiliates are having success making money with these products, so the key here is picking the product that will keep your interest so you can promote it successfully. This is the first step towards making money online.

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